Art Direction: Paul Kepple
Programs Used: Adobe Photoshop, Fresco, Illustrator, InDesign
Dear Maria: A Pop-Punk Musical is a fictional musical based on the lyrics and music of pop-punk band All Time Low. The plot follows characters Tristan and Maria as they try to find meaning in their lives through fame and attention. Their relationship gradually becomes toxic as they realize they had wildly different expectations for each other.
The deliverables for this project were a lyric book, vinyl records, posters, and wearable merchandise. The gritty, collage-style imagery was intended to mimic the scrappy, "DIY" attitude embodied by pop punk music and the impermanence and uncertainty that comes with being a teenager.